Integrations

Facebook Ads

Our Facebook integration will connect your account to your Facebook Ads account to pull your campaign cost data into your Attribution.io account. This lets you see both the attributed results from Facebook against your actual costs.

How it works

1. Tag your traffic with UTM tags: Use utm_medium, utm_source, utm_campain and utm_link tags as normal. Set utm_campaign to the name of your Facebook campaign.
2. As traffic arrives, it will be categorized using your UTM tags.
3. Every hour, we pull down campaign costs and attach them to the campaigns by matching campaign name to the utm_campaign tags.
4. Both your costs and your conversions are shown in a single graph so you can easily compare.

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Google AdWords

This integration will connect your AdWords account to your Attribution.io account to pull down your actual campaign spending. This lets you see the results of your AdWords traffic against the actual costs.

How it works

1. Tag your traffic with UTM tags: Use utm_medium, utm_source, utm_campain and utm_link tags as normal.
   Paste a customized tracking snippet into your AdWords global tracking template to automatically populate linkid and campaignid tags into your links.
2. As traffic arrives, it will be categorized using your UTM tags.
3. Every hour, we pull down campaign costs using the campaign ids and link ids seen in your inbound traffic.
4. Both your costs and your conversions are shown in a single graph so you can easily compare.

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Shopify

This integration uses our Shopify App to show your Attribution.io screens inside the Shopify Admin.

How it works

1. Install our Shopify App into your store.
2. Installation will be handled automatically during your account setup.
3. Customize your sources and add other API integrations as needed.